Bringing Positivity to the Bike Lanes: Kelsey Roeder

Your SF Bicycle Coalition is excited to welcome Kelsey to the team as our first Membership Assistant! Kelsey had her first experience with the SF Bicycle Coalition, stopping by an Energizer Station on Bike to Work Day back in 2009. Now, her love for biking lands her on our staff as the first point of contact for many of our members and volunteers, welcoming all with her bright smile and cheer.

SF Bicycle Coalition: Where are you from? How did you hear about the SF Bicycle Coalition?
Kelsey: I grew up in Auburn, California — a small town between Sacramento and Lake Tahoe. I’ve lived in San Francisco since 2008, aside from one year spent in Germany. I was introduced to the SF Bicycle Coalition on Bike to Work Day in 2009. There was an Energizer Station at San Francisco State University, where I was studying at the time. I instantly connected with the love that the group clearly had for one of my favorite activities: biking in the city!

What motivated you to get involved with the SF Bicycle Coalition’s work?
As I stayed connected with the SF Bicycle Coalition after that Bike to Work Day event, I was drawn in by the passion and dedication that the volunteers had for making biking in the city safer and more accessible. I knew that there were formidable barriers preventing folks from riding in the city: not feeling safe, not feeling comfortable, etc., and that I wanted to be part of something that addressed those concerns. I’m so proud to be a part of such an amazing group of people.

Tell us a little about what your work is here.
As the Membership Assistant, my main goal is to make sure that each and every member of our community is having the best experience possible. I supervise our daytime volunteers and interns, oversee a lot of our member communications and take care of a lot of day-to-day responsibilities in the office. I also help with our very cool program, Women Bike SF. Encouraging more women to bike is something I feel really passionate about, so I’m really excited about helping grow this program.

What aspect of your new job are you most excited about?
I’m so excited to be part of a group that is the driving (biking?) force behind so much positive change in this city and beyond. I’m also really looking forward to doing what I can to make the SF Bicycle Coalition as effective and valuable as it can be.

What do you do when you’re not working at the SF Bicycle Coalition?
When I’m not at the SF Bicycle Coalition, you can find me cooking vegan food, hanging out with my cat Boris, riding my bike around the city (and beyond!), growing food in my garden, hiking, visiting farms, doing yoga, reading books and listening to podcasts.

Is there anything else you’d like our members to know about you?
I’m really looking forward to meeting and working with as many of you as I can! Please always feel welcome to reach out to me with any questions or concerns, and I’ll see you out in the bike lane!

We’re excited to welcome Kelsey to our team and increase our capacity to serve our members. In addition to supporting our advocacy for safer, more welcoming streets for everyone, the perks of SF Bicycle Coalition membership include free bike trailer rentals, discounts at over 70 local businesses across town and a jam-packed calendar of events for you to enjoy the community of people who bike in our city. If you’re not a member already, please join us today!

Become a member and you'll improve your commute and get discounts at shops across the city.