Discount Partner Profile: Sports Basement

This article first appeared in the Fall 2014 edition of our quarterly newsletter, the Tube Times. For this story and more, download the Fall 2014 PDF.

Sports Basement, already one of our fantastic discount partners, took home this year’s grand prize by recruiting the most new members in our annual Bike Shop Challenge. In addition to giving SF Bicycle Coalition members 10% off all purchases, the local sports shop supports our ongoing advocacy all year long by hosting events, sponsoring Bike to Work Day and signing up new members.

Why is it important to Sports Basement to support the SF Bicycle Coalition?

The SF Bicycle Coalition is an integral part of improving San Francisco for everyone. Making the roads safer for cyclists and creating more opportunities for cycling in the city is essential in our rapidly expanding home. Supporting efforts that are an environmental necessity and supporting efforts that can help relieve our already strained transportation system is just common sense.

How do you support and grow the community of people biking in San Francisco?

Beyond gearing you up, Sports Basement hosts numerous events for bike groups like the SF Bicycle Coalition, the AIDS Lifecycle, Women’s Cycling and tons more in our diverse and free community spaces in all of our stores. We are also big sponsors and are always present for large community events such as Bike to Work Day and Sunday Streets. Sports Basement is also developing a new program that involves incentivizing bike commuting to work by partnering with large local businesses. As part of this process, Sports Basement is also aiming to sponsor the SF Bicycle Coalition’s Commute by Bike program next year.

What advice would you give to someone who is looking to start bike commuting?

Just do it! Biking to work is the best way to start your day. No traffic. No parking. Lots of fresh air and exercise. It’s the right thing to do for yourself, the city and the environment. If you do decide to bike commute, please come by one of our stores. Our exceptionally knowledgeable and friendly staff can also give you tons of tips on great bike routes and local bike events to keep your bike commuting safe and fun!

Become a member and you'll improve your commute and get discounts at shops across the city.