You Guys: Kels Earned a Promotion!

After two years on staff, we’re excited to congratulate Kelsey Roeder on her promotion to the role of Membership Manager. An SF Bicycle Coalition member since 2015, Kelsey was previously our Volunteer and Membership Coordinator. (We are currently looking for a new Volunteer and Membership Coordinator to fill her prior position. Wanna join the team?) Amid the excitement, we checked in with Kels regarding this wonderful transition.

San Francisco Bicycle Coalition: What are you most excited about in your new role?

Kels: It’s been such a pleasure these last two years to get to know our members. I’m so excited to continue to get to know our members better, grow our movement and work toward the goals in our Strategic Plan.

What do you enjoy most about working with the volunteers and members?

We have the BEST members and volunteers. I’m consistently blown away by their passion, drive and dedication. If I’m ever feeling discouraged or weighed down, nothing brightens my day like working an Outreach Station with some of our amazing member-volunteers.

How has working with the SF Bicycle Coalition impacted your passion for social justice and biking?

I initially joined as a member and then as a staff person because to me, the work of the SF Bicycle Coalition is right at the intersection of environmentalism, social justice, health and joy — all things I care deeply about. Truly knowing what it takes to accomplish what we’ve done gives me so much appreciation for the work of our volunteers and staff, and all the folks who built this organization. My experience biking in the city has changed so much with truly knowing just how much time, effort and collaboration it takes to win each block of street improvement.

In your new role, what do you think will be different about how you work with members in connecting them with our work?

I expect that my relationship with members will continue to deepen through shared goals and collaboration. Our work is very much guided by our members, so I’m excited to find out more about what our members want and need, and how best to expand our reach. At the end of the day, it’s all about making our streets safe for everyone.

What about the directions our city and the SF Bicycle Coalition are going in are you most excited about?

I was so happy to see transportation justice become a central aspect of our new Strategic Plan, due in large part to the overwhelming feedback from our members. I’m excited to see us step more into that role as an organization while we continue to promote the bicycle for everyday transportation. As more and more people bike in our city, I think it will be more important than ever to ensure that biking is an equitable and accessible option for everyone, regardless of income or ability. It’s up to all of us to make that happen.

Looking for a job that connects you with other people who are passionate about safe streets? Join Kels and the Membership team as our next Membership and Volunteer Coordinator! Apply here.

Become a member and you'll improve your commute and get discounts at shops across the city.